Here is a paragraph, leading up to the figure. The Figure. will appear following this paragraph.
Photo of the building housing the Department of French. This paragraph of text is only displayed by browsers that cannot display the image included by the FIG.
This is some text that follows the figure -- not how it flows around the figure, as is desired with properly laid-out documents. The Figure also has a CAPTION (at the bottom) .
Browsers that do not understand FIG will not display the image. They will also have a rough time displaying the FIG element content, unless you were very careful to block all text into well-defined paragraphs or lists!