Conceptual developments in the digital environment

1. Medium Effects
The Medium is the Message (McLuhan): Technological environment is the Key.

Jim Andrews on McLuhan
Regent University on McLuhan

DNA basis for new generation of computers
Mediums Shape the Message (Postman): Mediums transform content. Not every message is translatable.
Postman on Technology
Other Postman Links
Keep Internet Advertising Out of the Curriculum
The Medium Embodies the Message (Negroponte): Medium give life, form, substance to messages. Messages are made of/by mediums.
Negroponte on digital emergence
Comehither.com:
Why the debt-ridden New Media throw so much good money at the Old.

Study Questions

1) In light of McLuhan's take on M-I-M and the DNA article: What are the "messages" if DNA becomes the basis for computers?
2) In light of Postman's take on M-I-M and Ehrlich's article: We use BlackBoard at Bradley. What's the problem?
3) In light of Negroponte's take on M-I-M and Frankle's article: How is it that digital technologies "subsume" all previous forms? What does this article tell us about the potential outcomes of that?

Read more about it:
Marshall McLuhan (esp. Understanding Media)
Neal Postman (Amusing ourselves to death)
Nicholas Negroponte (Being Digital)